Why Social Media Matters for Education
Parents research schools online. Students choose based on campus culture they see on social media. Alumni engagement builds reputation and support. Strategic social presence shapes perception and drives enrollment.
How Fanbeam helps educational institutions
Event Coverage
Schedule event promotion, live coverage, and follow-up content. Maximize reach for every school event.
Enrollment Campaigns
Plan complete recruitment campaigns. Schedule open house promotions, campus tours, and application reminders.
Student Spotlights
Celebrate student achievements consistently. Scheduled spotlights ensure regular recognition.
Multi-Platform Reach
Reach parents on Facebook, students on Instagram and TikTok, alumni on LinkedIn from one dashboard.
Calendar Planning
Align social content with academic calendar. Plan content around key dates and seasons.
Approval Workflows
Review content before publishing. Ensure all posts meet institutional standards and policies.
Sample Weekly Content Calendar
A week in your education content calendar
Content Ideas for Education
Student Achievement
- Academic honors and awards
- Athletic achievements
- Arts and performance
- Community service
- College acceptances
Campus Life
- Daily life glimpses
- Classroom activities
- Extracurricular highlights
- Facility showcases
- Seasonal campus beauty
Community Building
- Faculty spotlights
- Staff appreciation
- Parent involvement
- Alumni features
- Donor recognition
Enrollment and Recruitment
- Virtual campus tours
- Student testimonials
- Program highlights
- Open house promotion
- Application reminders
Professional
- 15 social channels
- Unlimited scheduled posts
- Advanced analytics
- Team collaboration (5 members)
- AI content suggestions