How to Schedule TikTok Posts in 2025

TikTok's algorithm rewards consistency. But posting multiple times per day manually is exhausting. The solution is scheduling your TikTok content in advance, so videos publish automatically while you focus on creating more content.

Scheduling TikTok videos helps you:

• Stay Consistent: The TikTok algorithm favors accounts that post regularly
• Save Time: Batch create content and schedule it for the week
• Post at Optimal Times: Schedule videos to publish when your audience is most active
• Maintain Work-Life Balance: No more manual posting at midnight or during meals

Step 1: Connect Your TikTok Account

Navigate to Channels in Fanbeam and click Connect Channel. Select TikTok and authorize access. You'll need a TikTok Business account to use scheduling features.

Step 2: Upload Your Video

In the composer, select TikTok as your platform and upload your video file. TikTok supports videos from 3 seconds to 10 minutes.

Video Specifications:

• Aspect ratio: 9:16 (vertical)
• Resolution: 1080 x 1920 pixels
• Format: MP4 or WebM
• Size: Up to 4GB

Step 3: Write Your Caption

TikTok captions have a 2,200 character limit (including hashtags). Include:

• A catchy opening hook
• Relevant hashtags (3-5 is the sweet spot)
• A call-to-action encouraging comments

Step 4: Add Disclosure Labels

If your content is sponsored or promotional, add the appropriate disclosure label. Fanbeam supports all TikTok disclosure options:

• Paid partnership
• Promotional content
• Your brand/yourself

Step 5: Schedule Your Video

Click the calendar icon and select your publish date and time. Your video will automatically publish to TikTok at the scheduled time.

While optimal times vary by audience, general high-engagement windows are:

Weekdays:

• 6-9 AM (before work/school)
• 12-3 PM (lunch break)
• 7-11 PM (evening scrolling)

Weekends:

• 9 AM - 12 PM (morning relaxation)
• 7-11 PM (prime leisure time)

Check your TikTok Analytics to find when YOUR specific audience is most active.

The TikTok algorithm rewards volume. Here's the recommended posting frequency:

• Minimum: 1 video per day
• Ideal: 3-4 videos per day
• Maximum: No real limit, but quality should never suffer for quantity

If you can't post daily, aim for at least 3-5 videos per week with a consistent schedule.

Creating TikTok content daily is unsustainable. Instead, batch your content:

The Weekly Batch Method

Day 1 - Ideation: Brainstorm 7-10 video ideas based on trends and your niche

Day 2 - Scripting: Write scripts or talking points for each video

Day 3 - Filming: Record all videos in one session

Day 4 - Editing: Edit videos and add captions/effects

Day 5 - Scheduling: Upload to Fanbeam and schedule for the week

Tips for Efficient Batching

• Film multiple videos in the same outfit on the same day
• Create templates for recurring content types
• Repurpose content from other platforms (YouTube Shorts, Instagram Reels)
• Save trending sounds and use them in batch

Use Trending Sounds

TikTok's algorithm favors videos using trending audio. Schedule content with trending sounds while they're still popular.

Optimize Your First Frame

The thumbnail/first frame matters. Ensure it's eye-catching and represents your content well.

Schedule Replies to Trends

When you spot a trending format, batch create several variations and schedule them over the coming days to maximize exposure while the trend is hot.

Don't Forget Hashtags

Strategic hashtags help your videos get discovered. Include:

• 1-2 broad hashtags (#fyp, #foryou)
• 2-3 niche hashtags relevant to your content
• 1 trending hashtag if relevant

After your scheduled videos publish, track these metrics:

• Views: How many people watched
• Watch Time: Average percentage watched
• Engagement Rate: (Likes + Comments + Shares) / Views
• Profile Visits: How many viewers checked your profile
• Follows: New followers from the video

Use this data to identify which content types perform best, then create more of what works.

Ready to build a consistent TikTok presence without the daily grind? Fanbeam lets you schedule TikTok videos in advance, so you can batch create content and let automation handle the posting.

Start your free trial and schedule your first TikTok video today.